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That's not my...

That's not my... books

A multi-award winning series of brightly illustrated books with touchy-feely textures to explore and a simple, repetitive storyline. Also available in gift sets with delightful soft toys.

Choose a That's not my... category

That's not my bee...

Meet five busy bees in this adorable addition to the much-loved That’s not my... series. Babies and toddlers will love touching the textured patches as they meet bees with sparkly wings, fuzzy tummies and shiny eyes.

That's not my bee...
A delightful addition to this amazingly popular series Sally Pattle Far From the Madding Crowd bookshop, Scotland

Reading with babies: top tips from That’s not my... author Fiona Watt

  • Start sharing books as soon as possible, even newborn babies will benefit from you reading to them
  • Don’t just read the words, point things out and talk to your little one about what you can see on the page
  • Choose books with touchy-feely patches, flaps to lift and sound buttons
  • Be prepared to read the same books over and over again!
  • Incorporate books into your bedtime routine
Bestselling That's not my... author Fiona Watt

On the blog: How a That's not my… book is created

That's not my... little mouse

That's not my... babywear

We’ve launched a brand new That's not my... babywear collection with Tu Clothing at Sainbury's! Available in store and online now, this adorable range features touchy-feely textures just like the much-loved books that inspired it.

That's not my... babywear

That's not my... board books

Zebra's Colours is an engaging story with peep-through holes about a zebra who wants to change his colours, while Taller and Shorter is full of much-loved animals from the That's not my... series, with a final fold-out page to reveal the tallest animal.

Zebra's colours

Zebra's colours

Zebra would like to change the colour of his stripes. Should they be green like Crocodile or blue like Parrot? Which colour would be best of all? With peep through holes, adorable illustrations and simple text, this is a delightful addition to the internationally bestselling That’s not my... series, and a lovely book to share with little ones.

£6.99

Buy or find out more 

Taller and shorter

Taller and shorter

This delightful board book is full of much-loved animals from the bestselling That’s not my... series. Who is taller – Panda or Hippo? Is Meerkat shorter than Duck? And who is the tallest animal of all? With holes to peep through and a fold-out final page to reveal the tallest animal, this is an entertaining introduction to the concept of height.

£6.99

Buy or find out more 

50th That's not my... book

In 2018 we published the super-sparkly That's not my unicorn... the 50th That's not my... book with a beautiful unicorn – and a little white mouse – to discover on each double page.

That's not my unicorn...

That's not my unicorn...

The fabulous 50th title in the much-loved That's not my... series. This sparkly, touchy-feely book features a magical unicorn to talk about, and a little white mouse to spot on every page. Babies and toddlers will love turning the pages and touching the textured patches as they try to find their unicorn.

£6.99

Buy or find out more 

Parent's Pick: That's not my unicorn...

"What a fabulous addition to the That's not my... canon! This is the 50th book in the That's not my... series, and it's a cracker."

Read Sam's Parent's pick review

That's not my unicorn...

That's not my... gift sets

Little ones will love cuddling the soft toys that come with these gorgeous gift packs, or measuring their own height against beloved animals in the Height chart and book.

More things to do

  • Colour in your own monster, badger and squirrel with That's not my... activity sheets. Add yarn, fur and other materials to make them touchy-feely!
  • Visit the Usborne blog to find out how author Fiona Watt and artist Rachel Wells create a That's not my… book. 
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