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BIC CBMC Codes

As a marketing aid for booksellers, each title in the Usborne catalogue is allocated a BIC CBMC (Children's Book Marketing Category) code.

The BIC code for each book is made up of five letters and digits, one for each of the following characteristics:

  1. INTEREST LEVEL – indicating the age range for which the book is intended.
  2. BROAD SUBJECT – indicating the broad subject area of the book.
  3. TYPE / FORMAT – indicating the physical format or special features of the book.
  4. CHARACTER – indicating whether the book features an established children’s character.
  5. TIE-IN – indicating whether the book is a film or TV tie-in edition.

BIC categories

Here are the main BIC categories. for more information , see the User Notes (pdf) on the BIC website.

1. Interest Level
The age range for which the book is intended.
Category Code
0 - 5 years A
5 - 7 years B
7 - 9 years C
9 - 11 years D
12+ years E

2. Broad subject
The subject area of the book.
Category Code
Poetry and plays / Songs and music 1
Home / Early learning 2
Fiction 3
Reference 4
Non-fiction 5

3. Type/Format
The physical format or special features of the book.
Category Code
Electronic format F
Annual G
Treasury / Gift anthology H
Novelty book J
Board / Bath / Rag book K
Activity book L
Picture book M
Ordinary printed book format N
Stationery and other merchandise P

4. Character
Whether the book features an established children’s character.
Category Code
Character 6
Non-character 7

5. Tie-in
Whether the book is a film or TV tie-in edition.
Category Code
TV / Film tie-in 8
Non tie-in 9

Choosing the right book

To help you choose a book that's suited to your child's reading level, Usborne support a number of reading level systems. For more information visit Usborne reading levels.

Dragon reading a book