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Usborne Lift-the-Flap books win major Chinese award

Usborne China Lift-the-Flap Very First Questions and Answers books

We’re thrilled to announce that our Chinese editions of Lift the Flap Very First Questions and Answers, published by our imprint Usborne China, won the High Quality Kids Books award in the Sina Parenting Awards Ceremony 2018.

Sina is the parent company of Sina Weibo (Chinese Twitter) which has 500 million users.

Usborne China was established in 2017 in partnership with Jieli Publishing House, one of the leading children’s publishers in China.

By the end of 2018 we will have published 135 titles in the Usborne China programme, including the bestselling Jungle Sounds and Garden Sounds, the Fingerprint Activities series and over 55 lift-the flap books including titles in the See Inside, Look Inside, Peep Inside and Lift the Flap series.

The books are sold throughout China both online and also in what is known in China as ‘offline bookshops’.

Visit the Jieli Usborne.swanreads.com website to see all the books.

Tags: Usborne China


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